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NAVIGATION
DIRECTORY
INTRODUCTION

Use the calculator below to help determine whether or not to pursue a specific advertising campaign. Input the details into the corresponding boxes and then press the Run Analysis button.

You don't have to fill in all of the fields. The nature of the calculated figures will depend on the inputs that you choose to enter.

Please note that this tool is for illustrative purposes only. As a condition of use we will not held liable for any outcomes actually obtained for your advertising purchases. We provide no guarantees as to the accuracy of your inputs nor the accuracy of the calculated outputs.

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ADVERTISING COST BENEFIT ANALYSIS CALCULATOR

Campaign Details
Campaign price ($)
Expected impressions
Expected Performance
Expected click through ratio (%)
Expected conversion ratio (%)
Profit per conversion ($)

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